Webinars

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Overcoming challenges in IME/CME outcomes: Are we on the right track?

Thursday 26 September 2024, 13.00-13.30 CEST

As IME/CME professionals, we are committed to developing educational content that meaningfully impacts clinical practice and ultimately improves patient outcomes. Moore’s model provides a valuable framework for evaluating the effectiveness of our programmes. However, given the demanding schedules of healthcare professionals (HCPs), the wide variety of content and formats available, the differing CME-CPD requirements across Europe, and the resource constraints among IME/CME providers, we face significant challenges:

Are we establishing the right standards for assessing the success of IME/CME outcomes evaluation?
Are we gathering the right data, and are we adequately involving the appropriate stakeholders to maximize the quality and potential of IME/CME outcomes?
How can we better engage HCPs in outcomes evaluation beyond their learning?
Most importantly, in what ways can we leverage rich outcomes data not only to demonstrate impact but also to meet the evolving data needs of diverse stakeholders and inform high-quality, high-impact educational initiatives?

Join Pan Chen (PeerVoice) and Monica Ghidinelli (AO Foundation) for a dynamic 30-minute webinar moderated by Celeste Kolanko (Liberum IME), where we address these pressing questions. We will delve into the application of Moore’s model for measuring the outcomes of diverse learning activities, discuss the challenges IME/CME providers face in outcomes evaluation, and explore practical strategies to overcome these challenges. Additionally, we will share insights on innovative tools and technologies that can enhance data accessibility and streamline data analysis and reporting.

Don’t miss this opportunity to gain actionable insights and elevate your approach to outcomes evaluation. Register now and bring your questions for our panel—let’s advance the impact of IME/CME together!

This webinar is for anyone interested in how CME-CPD/IME is developed and presented in Europe. While attending this webinar is free, registration is required.

You can access recordings of our past webinars below,
they are also available on the European CME Forum podcast

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Webinar 15: Microlearning in CME: insights, benefits and best practice

Celeste Kolanko (Liberum IME) is joined by Katie Eustace (Answers in CME) and Margarita Velcheva (Kenes Group) to delve deeper into this topic.

Webinar 14: The power of social media in CME

Froukje Sosef (COR2ED) and Sophie Wilson (International Medical Press) are in conversation with key members of the CME Coalition, Seth Whitelaw, President & CEO of Whitelaw Compliance Group and Thomas Sullivan, Senior Vice President Educational Strategy at Clinical Education Alliance. In December 2023 the CME Coalition published their Social Media Compliance Guide to support and advise CME/IME providers and supporters in the US.

Download the CME Coalition Social Media Compliance Guide here.

Webinar 13: Valuing and defining independence when developing CME-CPD activities

Celeste Kolanko (Liberum IME) leads a discussion with Reinbert van der Fluit (PeerVoice) and Thomas Kleinoeder (KWHC) to go through a composite case that captures some key decision points.

An education provider develops a CME accredited activity
– The provider seeks funding from a drug company and the supporter’s drug will be mentioned in the educational activity
– The provider develops the content and submits it to the supporter for review
– The provider asks the supporter for help with learner recruitment
– During the event a representative of the drug company attends the session and corrects the inaccuracy of the speaker
– After the event the drug company supporter requests a list of the learners from the provider

What would you do?

Webinar 12: EACCME 3.0 – what’s new, what’s missing?

Froukje Sosef (COR2ED), was in conversation with Daniela Clape (Xpeer) and Eugene Pozniak (Siyemi Learning) about the recently launched EACCME 3.0 accreditation standards.

EACCME 3.0 documents can be found here.

Webinar 11: Best practices in transparency in CME-CPD

Monica Ghidinelli (AO Foundation) was in conversation with Celeste Kolanko (Liberum IME) and Sophie Wilson (International Medical Press) about the background, reasons for, and best practices when it comes to transparency in CME-CPD activities.

Webinar 10: Measuring outcomes: current expectations and practice

Eugene Pozniak (Siyemi Learning), Mia Hill (Scientific Education nation Support) and Margarita Velcheva (Kenes Group) discuss current practices in Europe when it comes to measuring and evaluating educational outcomes.

For more information about Don Moore’s Outcomes Framework (“Levels of Outcomes”) and other guidance, take a look at the Resources page on this website, especially the excellent (and free to access) CE Educator’s Toolkit from ACCME (see page 165ff.)

Webinar 9: Incorporating the patient voice in CME

Monica Ghidinelli (AO Foundation), Celeste Kolanko (Liberum IME) and Gabor Purman (Elevate CME) discuss how to incorporate the patient angle when planning, developing and implementing CME-CPD activities.

Webinar 8: Current challenges in CME

Monica Ghidinelli (AO Foundation), Margarita Velcheva (Kenes Group) and Sophie Wilson (International Medical Press) reflect on some of the current challenges faced by education providers in Europe.

Webinar 7: Innovations in CME-CPD

Celeste Kolanko (Liberum IME), Fabíola de Andrade (Independent CME-CPD Professional) and Thomas Kleinoeder (KWHC) discuss recent innovations in CME-CPD that have caught their eye.

Webinar 6: Changes in learner behaviour and expectations

Margarita Velcheva (Kenes Group) in discussion with Onno Kaagman (MEDCON International) and Gabor Purman (Elevate CME) about changes they have seen in how learners are engaging in medical education.

More information about Robin Stevenson’s book “Learning and Behaviour in Medicine” including discount code, can be found here.

Webinar 5: Outcomes measurement: What can we achieve in practice?

Froukje Sosef (COR2ED) in discussion with Monica Ghidinelli (AO Foundation) and Sophie Wilson (International Medical Press) about realistic expectations when it comes to evaluating outcomes of education activities.

Webinar 4: What does independent mean in Independent Medical Education (IME)?

In this webinar Eugene Pozniak (European CME Forum), Diana van Brakel (Kenes Group) and Monica Ghidinelli (AO Foundation) delved a little deeper into the concept of independence in medical education.

Links to some resources and organisations mentioned:
Standards for Substantive Equivalency between Continuing Professional Development/Continuing Medical Education (CPD/CME) Accreditation Systems
International Academy for CPD Accreditation (see Domain 2)
Framework for industry engagement and quality principles for industry-provided medical education in Europe (see section on funding especially B and D)
EFPIA Code of Practice (see Article 16)
Regulating for Bias in Medical Education – Reaction to the Pharmaceutical Industry Updated EFPIA Code of Practice (a response highlighting potential concerns co-authored by the gCMEp group)

Webinar 3: The landscape of CME accreditation in Europe

Froukje Sosef (COR2ED) took audience questions and discussed the CME accreditation landscape in Europe with Eugene Pozniak (Siyemi Learning) and Margarita Velcheva (Kenes).

Webinar 2: Developing an accredited educational activity

Monica Ghidinelli (AO Foundation) in discussion with Celeste Kolanko (Liberum IME) and Sophie Wilson (International Medical Press) about developing an accredited educational activity.

Webinar 1: From clinician to educator: why?

Margarita Velcheva (Chair of the gCMEp) discusses the journey from clinician to education provider with group members Dr Froukje Sosef (COR2ED) and Dr Thomas Kleinoeder (KWHC).